Britain & Ireland's Next Top Model Season 12

If you want reality entertainment that actually understands its own format, Britain & Ireland's Next Top Model Season 12 is available on right now. The 1-season run is exactly the right length for what it is doing. A 9/10 rating says what the writing already makes obvious: this one works. The production never lets the format go stale. Start it whenever you need something guaranteed to land.

Part of the current wave of titles people are actually watching, Britain & Ireland's Next Top Model Season 12 earns its spot. What separates Britain & Ireland's Next Top Model Season 12 from the rest of its genre is a genuine understanding of what its audience actually wants to watch. Britain's Next Top Model (BNTM) Cycle 12 was the final cycle of the series, premiering in 2017 on Lifetime, and was hosted by Abbey Clancy with judges including photographer Nicky Johnston and male model Max Rogers. The winner, Ivy Watson, received a modelling contract, a fashion spread in Cosmopolitan, and brand campaigns. Notable aspects included the reintroduction of individual critiques for eliminations and a trip to Bangkok, Thailand, for international market challenges. Abbey Clancy and Ivy Watson lead a cast that brings real weight to the material. It was aired in 2017. What keeps Britain & Ireland's Next Top Model Season 12 from feeling stale is a production that knows when to get out of the way. Every minute repays the time invested, and the whole is greater than the sum of its parts.

Britain & Ireland's Next Top Model Season 12 is impossible to watch casually — expect strong opinions. It stands on its own even without an obvious comparison point. Short enough to finish in a weekend, substantial enough to feel satisfying. The production understands its own premise and executes on it without apology. If you have enjoyed similar formats before, this is one of the stronger examples of what the genre can do.